Facebook Picture Size Cheat Sheet

Facebook is the greatest social networks platform with a customer base of 2 billion active users. The business is still expanding in numbers with changes in every element of innovation: aesthetic, search, personalization, photo processing, and design.

In 2015, Facebook presented a new, significant upgrade to its news feed formula which made a radical adjustment in the presence and also reach of company page materials. The Facebook specialist Mari Smith called this upgrade as Facebook Absolutely no:

These are the significant understandings from the formula upgrade:

Web content that obtains much less exposure:

1. Service web page article
2. Clickbait posts
3. The post that starts discussing individuals like a chain
4. The blog post that brings about political conflicts.

Material that are promoted in the feed:

1. Material from friends and connections
2. Shared content from loved ones
3. Web content with authentic comments
4. Web content which launches discussions in teams
5. Extra targeted advertisements

New features presented recently

  • Facebook introduced 360-degree photos and capability to upload them as cover image as well as typical picture messages. You can likewise utilize 360-degree images in various kind of Ad styles like deal insurance claim advertisements, canvas advertisements, and vibrant product ads.

  • Facebook presented 'market locations' last year. People can conveniently deal points via it.

  • Facebook presented Increased truth based filters as well as masks for their cam for stories.

  • They just recently rolled out a brand-new function in the article editor for adding checklists to your posts as well as you can likewise add colored backgrounds to the text.

  • In the message editor, they have actually also included an option for asking suggestions regarding anything around a specific place.


To make it easier for you to post/ market on Facebook, we've prepared a cheatsheet for you. We wish it will aid you to find out the fundamental regulations of publishing on this social media sites platform.

Page post link/offer
Facebook Picture Size

You can include website links in Facebook articles. Facebook will immediately draw the open chart photo (OG Photo) of that page and also will certainly display it as the blog post image or you can add a custom image

Facebook allows you to create a headline of 25 personalities and a web link description of 30 characters.

The exact picture measurement for customized image is 470 px X 246px.

Page post image
Facebook Picture Size

Facebook picture advertisement can be utilized for creating understanding concerning web pages. You can utilize call to activities like Publication currently, Call currently, Download and install, Obtain instructions, Discover more, Send message, Subscribe, shop now and lot even more.

The suggested picture upload size is: 1200px X 900px

Show resolution:470 px X470px

Aspect ratio: 9:16 to 16:9

Heading: 25 characters

Web link summary: 30 characters

As per Facebook's criteria, the picture should not contain greater than 20% of message in it.

Images with more than 20% text will certainly get less presence than others.

Page post event
Facebook Picture Size

You can use both image and video for event reaction advertisements. In case of photos, the 20% text policy will apply right here likewise.

Photo ratio: 9:16 to 16:9

Suggested resolution: Usage highest possible resolution photo available.

Text: 125 personalities

If you add a web link in the article the image will be chopped to 1.91:1 ratio

The recommended resolution for the web link photo is: 1200 X 628 px

Headline: 25 personalities

Link summary:30.

Page post video
Facebook Picture Size

Facebook Video Advertisements can be made use of for various objectives like boosting reach, Brand understanding, website traffic generation, boost involvement, page likes, application installs, events, etc.

It also comes with a wide range of call-to-action switches to sustain the purpose as well as to convert an individual right into customer.

Specifications for a video:.

Video clip ratio: 9:16 to 16:9.

There is no limit for resolution. You can upload high resolution videos.

Submit dimension: 4GB max.

Video clip length: 1 second to 240 mins.

Text: 125 characters.

The video thumbnail image need to not contain more than 20% text in it. You can also utilize a web link in the video Ad. In that situation the head line will be 25 characters and also the web link summary will certainly be of 30 personalities.

Facebook additionally supports 360 videos as an interactive form of video advertisements.

Event Responses
Facebook Picture Size

You can develop events using occasion action Ads.These type of Advertisements are developed for promoting an occasion. Most of the call to actions used in events ads are Join, Get instructions, Book currently, Call currently and more.

Suggested picture dimension: 1920 X 1080 px.

Proportion: 1.9:1.

Link summary: 30 characters.

Mobile app Ad
Facebook Picture Size

These are Ads that particularly designed for mobile application feed. You can produce single image post as well as can consist of a web link( optional). The call to activity buttons made use of in this kind of advertisements are Demand time, Apply currently, Schedule now, Contact us, Download and install, Get showtime, Find out more, Listen now, Watch Extra, etc.

Suggested photo size: 1200 X 628 px.

Suggested image ratio: 1.91:1.

Advertisement duplicate message: 90 personalities.

Carousel Ad
Facebook Picture Size

Carousel advertisements are different in appearance than other type of advertisements. It enables you to appear to 10 pictures or video clips in a single advertisement each with its very own web link.

Variety of cards: 2 to 10.

Video clip max.size: 4GB.

Video clip length: Approximately 240 mins.

Recommended resolution: At least 1080 X 1080 px.

Proportion: 1:1.

Text: 125 characters.

Headline: 40 characters.

Link description: 20 personalities.

Dynamic product Ad
Facebook Picture Size

This is a sort of item listing advertisement. Customers can conveniently check out the products. There will certainly be a cover photo or video that shows a team of products and also listed below that there will certainly be thumbnails of all products on the cover. The user can expand the thumbnails to images.

Heading: 30 characters.

Text: 90 personalities.

Minimum Size: 600px.

Minimum height: 600px.

Element ratio: 3%.

Offer claim Ad
Facebook Picture Size

Making use of Facebook's offer case Advertisement, you can produce special and restricted time offers for our product or services. Below you can use picture, video and also slide carousel.

The measurements and resolutions are like that of photo and also video ads.

Canvas Ad
Facebook Picture Size

Canvas advertisement opens an interactive corridor for the individual to communicate and involve with your items. It is readily available only on mobile applications. The main benefit of canvas ad is that it will pack 10X faster than conventional mobile advertisements.

Advised photo dimension: 1200 X 628 px.

Text: 90 characters.

Heading: 45 characters.

You can use components like.

  • Header with logo.

  • Block text.

  • 360 pictures.

  • Site link.

  • Auto-play video.

  • Item checklist.

  • Full display image with tilt as well as pan function.


All the photos posted to Facebook are presumed to modifications relative to their updates. Also, the display resolution will vary according to the display size of the tool made use of.