Facebook Image Size Guide

Facebook is the largest social networks platform with a customer base of 2 billion active users. The business is still growing in numbers with modifications in every facet of modern technology: visual, search, personalization, picture handling, and style.

Last year, Facebook introduced a new, major upgrade to its information feed formula that made a radical modification in the exposure and also reach of service page components. The Facebook professional Mari Smith called this upgrade as Facebook Absolutely no:

These are the major understandings from the formula update:

Web content that obtains less visibility:

1. Service web page post
2. Clickbait messages
3. The article that launches mentioning people like a chain
4. The article that causes political conflicts.

Content that are promoted in the feed:

1. Material from close friends and connections
2. Shared material from friends and family
3. Content with authentic comments
4. Web content which starts discussions in teams
5. Extra targeted ads

New includes introduced recently

  • Facebook introduced 360-degree photos and also capacity to upload them as cover photo and normal image blog posts. You can additionally make use of 360-degree images in various type of Advertisement formats like offer claim advertisements, canvas advertisements, and vibrant product ads.

  • Facebook presented 'market locations' last year. People can quickly buy and sell points with it.

  • Facebook presented Augmented fact based filters as well as masks for their video camera for tales.

  • They recently presented a brand-new feature in the blog post editor for adding checklists to your messages and also you can likewise include tinted histories to the text.

  • In the blog post editor, they have actually additionally included an alternative for asking suggestions about anything around a certain location.


To make it much easier for you to publish/ promote on Facebook, we've prepared a cheatsheet for you. We hope it will certainly aid you to learn the fundamental regulations of uploading on this social media sites platform.

Page post link/offer
Facebook Picture Size

You can include web site links in Facebook articles. Facebook will automatically pull the open graph picture (OG Photo) of that web page as well as will display it as the post photo or you can include a personalized image

Facebook enables you to write a headline of 25 characters and also a web link summary of 30 characters.

The exact picture dimension for custom-made photo is 470 px X 246px.

Page post image
Facebook Picture Size

Facebook picture ad can be made use of for producing understanding concerning web pages. You can utilize phone call to activities like Book now, Call now, Download and install, Obtain instructions, Discover more, Send message, Register, shop now as well as lot even more.

The advised image upload dimension is: 1200px X 900px

Present resolution:470 px X470px

Aspect ratio: 9:16 to 16:9

Heading: 25 personalities

Link description: 30 characters

As per Facebook's standards, the photo ought to not include greater than 20% of message in it.

Images with more than 20% text will certainly receive much less visibility than others.

Page post event
Facebook Picture Size

You can make use of both picture and also video for occasion action advertisements. In case of pictures, the 20% message rule will use right here also.

Picture proportion: 9:16 to 16:9

Suggested resolution: Use highest possible resolution image readily available.

Text: 125 personalities

If you include a link in the post the image will certainly be chopped to 1.91:1 ratio

The suggested resolution for the web link picture is: 1200 X 628 px

Heading: 25 characters

Link description:30.

Page post video
Facebook Picture Size

Facebook Video Advertisements can be made use of for various purposes like increasing reach, Brand awareness, web traffic generation, increase engagement, page likes, application installs, occasions, and so on.

It additionally features a vast array of call-to-action switches to sustain the goal as well as to transform an individual into client.

Specifications for a video:.

Video clip proportion: 9:16 to 16:9.

There is no limitation for resolution. You can publish high resolution videos.

File dimension: 4GB max.

Video size: 1 second to 240 mins.

Text: 125 personalities.

The video thumbnail photo should not include more than 20% text in it. You can additionally utilize a link in the video Advertisement. Because situation the head line will be 25 personalities and also the link description will be of 30 personalities.

Facebook additionally sustains 360 video clips as an interactive kind of video advertisements.

Event Responses
Facebook Picture Size

You can produce occasions utilizing event reaction Ads.These type of Ads are developed for promoting an occasion. The majority of the call to actions made use of in occasions ads are Join, Get directions, Book now, Call currently and more.

Advised picture dimension: 1920 X 1080 px.

Proportion: 1.9:1.

Web link description: 30 characters.

Mobile app Ad
Facebook Picture Size

These are Ads that specially created for mobile app feed. You can produce single photo message and also can include a link( optional). The call to activity switches used in this sort of advertisements are Request time, Apply currently, Book now, Contact us, Download, Obtain showtime, Learn More, Pay attention currently, Enjoy Extra, and so on.

Recommended picture size: 1200 X 628 px.

Advised photo proportion: 1.91:1.

Advertisement copy text: 90 characters.

Carousel Ad
Facebook Picture Size

Slide carousel ads are different in look than other sort of advertisements. It enables you to show up to 10 images or video clips in a single ad each with its own link.

Number of cards: 2 to 10.

Video max.size: 4GB.

Video length: Approximately 240 minutes.

Advised resolution: A minimum of 1080 X 1080 px.

Proportion: 1:1.

Text: 125 personalities.

Heading: 40 characters.

Link description: 20 characters.

Dynamic product Ad
Facebook Picture Size

This is a sort of item listing advertisement. Customers can conveniently check out the products. There will certainly be a cover image or video that reveals a team of products and also listed below that there will be thumbnails of all items on the cover. The individual can expand the thumbnails to images.

Heading: 30 characters.

Text: 90 personalities.

Minimum Width: 600px.

Minimum height: 600px.

Aspect proportion: 3%.

Offer claim Ad
Facebook Picture Size

Making use of Facebook's deal case Ad, you can develop distinct and restricted time uses for our products and services. Here you can utilize photo, video and also slide carousel.

The measurements and resolutions are same as that of picture as well as video ads.

Canvas Ad
Facebook Picture Size

Canvas ad opens an interactive passage for the customer to engage as well as engage with your items. It is available only on mobile applications. The main advantage of canvas ad is that it will load 10X faster than basic mobile ads.

Suggested image dimension: 1200 X 628 px.

Text: 90 personalities.

Heading: 45 personalities.

You can make use of components like.

  • Header with logo design.

  • Block text.

  • 360 photos.

  • Site link.

  • Auto-play video.

  • Item listing.

  • Full display photo with tilt and also pan feature.


All the images published to Facebook are thought to adjustments with respect to their updates. Also, the display resolution will certainly differ according to the display size of the device made use of.